Here is a creative advertisement concept for Yulu, which is a moped service in the city of Bengaluru, India.
The concept is set in a display size, similar to advertisements in Spotify application. It includes both a visual aspect as well as an interactive or engaging aspect in the form of a small maze game which users can choose to play or engage with as the ad progresses.
A video has been put up here to show the progress of the ad along with its interactive aspect.
This work is purely for an academic purpose.
