Ardent Blender
The idea behind this project was to create an imaginary brand using my own initials and design a logo for it.
Coming up with a catchy name surely takes some time and after much thought "Ardent Blender" seemed like a good choice.
"Ardent Blender" is a meme company whose main purpose is to deliver a smile through its memes
Mind map
Here are some initial ideas
Moving to the idea of a lettermark
The final logo
Final logo
Product mockups with the logo
